Articles by The Pure SEO Team

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    Mobile SEO

    Three SEO Trade Secrets You Should Steal
    Google has fired a warning shot across the bow of worldwide webmasters letting them know that it will be penalising sites that aren’t mobile friendly after 21 April in their next algorithm update. Most people with a URL to their name, watch for...
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    Seven Ways To Get More People To Your Website
    Google’s algorithm changes (most recently Panda) prove to be a continuous challenge for everyone who works in search engine optimisation (SEO) or digital marketing and especially lay people who manage websites. So what can you do to improve your...
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    Mobile SEO

    Update – Mobile Optimisation Blogpost
    Google formally announced that mobile-friendliness is going to become an increasingly important ranking signal from the end of April. This information was posted on the Webmaster Central Blog on Thursday 26 February, just a day after we posted our...
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    Mobile SEO

    Why You Should Make Your Website Mobile Friendly In 2015
    Google is all about giving searchers what they want and because more people now than ever are searching using mobile devices, it prioritises sites that have a good mobile user experience. They made it official, announcing they had been experimenting...
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    YouTube Ranking | Seven Ways You Can Improve Your Videos SEO Ranking
    Just think, when you watch that cute cat video… -You are one of 2.8 million New Zealanders using YouTube each month– Every minute there are 100 hours of video uploaded– Six billion hours of YouTube video are watched worldwide every...
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    SEO

    How To Make Google Love Your Site
    Search engine optimisation (SEO) is all about courting favour with Google and to attract the attention of the most powerful search engine in Australasia you need to do a few things. Like any self-respecting entity you need to use your manners, bring...
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    Awards Pure SEO

    The Keyword For Pure Seo In 2015 Was ‘Award Winning’
    Pure SEO won three major awards last year – the Deloitte Fast 50 award, as the 13th fastest growing business in New Zealand, the Deloitte Asia Pacific Fast 500 and the Westpac Auckland Business Excellence Award for best emerging business. The...
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    Local SEO News SEO

    SEO Predictions For 2015
    Search engine optimisation is an ever evolving industry, some highly regarded industry commentators believe SEO in its traditional sense is on a sharp decline and that integrated marketing (of which SEO is one aspect) is what companies must focus on...
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    Business

    Promote Yourself to Expose Your Business: Bringing Kiwis Together
    Catching Kiwi’s – it’s not who you know, it’s where you go. Setting up a business can be challenging. You can have the best product or service, but you still need to prove it to yourself by putting it on the market. We’ve found someone...
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    SEO

    International SEO: Geo Targeting
    International SEO can be challenging, depending on how many different countries and/or languages you need to take into consideration for optimal results. Search engines can identify targeted countries and languages, but you need to do the work to...
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    Local SEO SEO

    NAP: Name, Address & Phone Number
    Consistency is a critical element of any Search Engine Optimisation. But for local SEO, consistent NAP (Name, Address & Phone Number) information is vital. NAP information fits into your structured citations. Structured citations are mentions of...
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    Awards Pure SEO

    Morgo, ASB, The Mike Hosking Breakfast Show and NZ’s most inspirational boss
    It must have been my lucky month, after returning from an inspirational trip to Necker Island with Sir Richard Branson I was nominated by our copywriter, Penny Gardiner as New Zealand’s most Inspirational Boss! Somehow I managed to win the...
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    Apple

    What Is Voice Doing To Online Search?
    When Siri appeared in 2011, whilst she was met with some scepticism, other smart phone users watched iPhone users with jealousy, wondering when they would get their own version of Siri, or similar to play with. In 2013, a survey showed 91% of the...
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    Introducing iBeacon
    These days there seems to be an “i” everything; iMac, iPod, iPod iTouch, iTunes, iLife, iWork, iPhone, iPad, iPad Mini, and now iBeacon. Bluetooth technology now has another use. Introducing Apples iBeacon. iBeacon is the application of...
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    SEO

    Google drops Authorship for Search Results
    Today at 8:51am (NZST), John Mueller of Google Webmaster Tools announced in a Google+ post that after three years, Google Authorship has been dropped from Google Search and Webmaster Tools. Google will stop showing Authorship results in Search and...
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