SEO

Top Five SEO Ranking Factors for 2020

Welcome to the Roaring Twenties 2.0, where we host LAN parties instead of Gatsby-style blowouts, and digital marketing has overtaken the paper advertising industry. Whether you’re a huge business or a local store that’s just starting out, you...

Content Google SEO

Google’s BERT Update: What You Need to Know & How to Optimise Your Content

On the 21st of October 2019, Google’s search engine rolled out its latest update for English language queries: the Bidirectional Encoder Representations from Transformers (BERT) algorithm. It impacts approximately 1 out of 10 queries—the...

Business Marketing Press Releases Pure SEO SEO

Kiwi Company Pure SEO, Receives Deloitte Fast 500 Award for 7th Consecutive Year

Pure SEO, a digital marketing agency based in Auckland, New Zealand has once again been listed on the Deloitte Asia Pacific Technology Fast 500 index. This year marks the 7th consecutive year that Pure SEO has received the award – a rare...

Google SEO

Google Search Marketing for Academic Articles

Optimising academic articles requires knowledge of how search engines work. Learn the seven key aspects to consider as you optimise an academic...

Content News Pure SEO SEO

Big Data Analysis of the NZ Clothing Market

Pure SEO recently partnered with Whites Agency, a European SEO organisation, to create a comprehensive SEO analysis of New Zealand’s competitive online clothing market. The study utilises Big Data and a reverse engineering approach to: analyse...

Google News SEO

Google Makes Changes to rel=”nofollow” for First Time in 15 Years

SEO is an industry characterised by constant change. However, with that being said, one of the few longstanding elements of the digital world has been the nofollow link attribute. Introduced over a decade ago, the rel=”nofollow”...

Apple Google SEO Voice SEO

Google Assistant Now the Most Accurate Digital Assistant

While Apple’s Siri has long been the most famous name in voice search, Google has fast established itself as the leading digital assistant. This could have far-reaching implications for search engine marketing NZ wide. A recent study by Loup...

News

Google Announces End of Support for Robots.txt Noindex Directives

Google announced early this month that they will be discontinuing their unofficial support of noindex directives within robots.txt files. As of 1 September 2019, publishers who are currently relying on robots.txt crawl-delay, nofollow, and noindex...

Voice SEO

OK, Google, Are You Spying On Me?

More people are using smart speakers than ever before. Amazon’s Alexa, Google’s Assistant, and Apple’s Siri all offer smart home devices that respond to voice command. They can help you with everything from playing music and...

Google Google My Business Local SEO News

The Case of the Missing GMB Listings: Short Names Causing Suspensions and More

A few months ago, Google made it possible for users to create customised short names and short URLs specifically for their Google My Business listings. This feature came with a lot of praise from the Google community, as it serves as a sort of...

SEO

SEO Stars Rand Fishkin & Ian Lurie talk Dungeons & Dragons

SEO experts Ian Lurie and Rand Fishkin recently stopped by the Wizards of the Coast Seattle office to talk about D&D, and how the game has influenced their digital marketing careers. No matter who you are, or when you were born, you’ve...

Local SEO

Spotlight Shines on Google’s Handling of Map Scammers

A pervasive problem with Google My Business listings on Google Maps has received a fresh wave of media scrutiny after an expose in the Wall Street Journal. The issue? Scammers are flooding Google Maps with bogus business listings, pushing legitimate...

Local SEO News SEO

Paywalls and SEO: Can They Work Together?

The perfect SEO strategy isn’t easy to design. To begin with, every business is different, and every business’ website is different. This means there simply isn’t a one-size-fits-all solution. Despite that, SEO experts know that there are...

News

Apparel Brand The North Face Pulls an Ill-Fated SEO Stunt

Global outdoor apparel brand The North Face is on the retreat this week, having apologised for an SEO stunt that damaged their marketing reputation. The incident has brought a renewed focus to the value of white-hat SEO practices and the importance...

SEO

Introduction to Schema.org Markup

Adding schema markup to your website is a powerful tool in your SEO toolbox. It’s a helpful method for giving users and search engines precise and succinct information about yourself and your web page very quickly, so today we’re going over the...

SEO News & Blog Articles

Top Five SEO Ranking Factors for 2020

Google’s BERT Update: What You Need to Know & How to Optimise Your Content

Kiwi Company Pure SEO, Receives Deloitte Fast 500 Award for 7th Consecutive Year

Google Search Marketing for Academic Articles

Big Data Analysis of the NZ Clothing Market

Google Makes Changes to rel=”nofollow” for First Time in 15 Years

Google Assistant Now the Most Accurate Digital Assistant

Google Announces End of Support for Robots.txt Noindex Directives

OK, Google, Are You Spying On Me?

The Case of the Missing GMB Listings: Short Names Causing Suspensions and More

SEO Stars Rand Fishkin & Ian Lurie talk Dungeons & Dragons

Spotlight Shines on Google’s Handling of Map Scammers

Paywalls and SEO: Can They Work Together?

Apparel Brand The North Face Pulls an Ill-Fated SEO Stunt

Introduction to Schema.org Markup

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SEO News & Blog Articles

Top Five SEO Ranking Factors for 2020

Google’s BERT Update: What You Need to Know & How to Optimise Your Content

Kiwi Company Pure SEO, Receives Deloitte Fast 500 Award for 7th Consecutive Year

Google Search Marketing for Academic Articles

Big Data Analysis of the NZ Clothing Market

Google Makes Changes to rel=”nofollow” for First Time in 15 Years

Google Assistant Now the Most Accurate Digital Assistant

Google Announces End of Support for Robots.txt Noindex Directives

OK, Google, Are You Spying On Me?

The Case of the Missing GMB Listings: Short Names Causing Suspensions and More

SEO Stars Rand Fishkin & Ian Lurie talk Dungeons & Dragons

Spotlight Shines on Google’s Handling of Map Scammers

Paywalls and SEO: Can They Work Together?

Apparel Brand The North Face Pulls an Ill-Fated SEO Stunt

Introduction to Schema.org Markup

GET ACTIONABLE ADVICE, WEEKLY

Follow Us

Categories

Ready to take your brand to the next level? We are here to help :)

Contact

Ready to take your brand to the next level?
We are here to help :)