Articles by The Pure SEO Team

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    Facebook Google Social Media

    Google+ Fights Against Facebook
    Update: Google+ has been discontinued from April 2019. Google+ hopes to be a major alternative to Facebook, but the nascent social network is still deciding on some of its key elements. A member of Google+ can sort acquaintances and friends into...
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    SEO

    Search Engine Rankings For Small Businesses – Understanding Links
    One of the most important aspects of search engine optimization (SEO) is linkbuilding. A link is a web address that points to a page on the website that the owner is attempting to optimise. A lot of small business owners make the mistake of focusing...
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    News

    Ice Ideas Conference
    As a resident of the Icehouse with another of my businesses, I was lucky to have the opportunity to attend the recent Ice Ideas conference. The entrepreneurial line up had a host of international and national business people, ranging from Peter...
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    Google News

    Google Instant Pages Are Here
    The search engine giant Google is unveiling a new feature designed to make searches faster than ever before. Google enjoys being the number one search engine in the world but they also understand that constant evolution and adaption is necessary to...
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    Google

    Google Wallet – The Future Of Mobile Phones
    Google has recently created massive waves again by introducing “Google Wallet”, an Android application that will store your credit cards and make it so you can pay with your phone. This of course has created a strong divide between...
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    SEO

    Google Panda Update Explained
    Google’s latest search algorithm update entitled ‘Panda’ (by Google) or ‘Farmers’ by others, was focused as improving the quality of its search results. Now that the dust has settled somewhat, the majority of people think that the update...
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    Local SEO SEO

    The Do’s & Don’ts Of Google Places – Optimising For Local Search
    Most people will have noticed that Google Places listings are appearing in more and more search results – this gives your business the opportunity to gain a first page spot (or more first page spots) for search terms. As with all things Google, if...
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    Google News SEO

    How Fast Does Your Website Load? Google’s New Page Speed Tool
    One of the factors that influences website ranking and bounce rate (visitors coming to your website and leaving without visiting another page) is the website loading speed. Fortunately for website owners Google has introduced an online page speed...
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    Marketing News SEO

    Online Reputation Defense In New Zealand
    In the changing world of today where everything has become freer and boundaries are blurred, it’s getting harder to control what people say about you or your business. The Internet provides anonymity for people who write negative comments on your...
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    News SEO

    Google Innovates Again! Get Rid Of Nuisance Websites
    The concept behind the initiative is to “hide sites to find more of what you want”. It is quite common to do an internet search and get some results that are of no interest to you, using this new feature you can effectively filter these websites...
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    Google News

    Google Algorithm Change February 2011
    On 24th February 2011 Google announced on their blog that major changes were afoot. The change described by Google as; “we launched a pretty big algorithmic improvement to our ranking—a change that noticeably impacts 11.8% of our queries—and...
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    Google News SEO

    Search Engine Optimisation – Not A Dark Art
    Search engine optimisation is the art of optimising a website for terms that a website’s target market are searching for in order to rank more highly on search engines for those particular keywords.Despite what SEO companies might like to tell...
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    SEO

    Top 5 Link Building Tips
    There are literally hundreds of ways (black hat, muddy hat and white hat) of getting great backlinks. Here I have highlighted a few simple methods that anyone can employ to achieve high-quality, long-lasting links:   1. Just ask Asking...
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    Business SEO

    Top 5 SEO Tips For Small Businesses
    Search Engine Optimisation (SEO) and the Internet have helped to level the playing field for small businesses around the globe. Unfortunately, many small businesses do not have a general marketing budget, and therefore cannot afford to...
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