Articles by The Pure SEO Team

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    Bartercard IPO | Looking At The Bartercard Initial Public Offering
    Like all young businesses, Pure SEO is always looking for opportunities to gain a competitive advantage and increase market share. So six months ago Pure SEO joined Bartercard as part of our strategy for business growth. We were apprehensive at...
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    Google

    Capitalise On Googles Love For Google+
    When curiosity gets the better of you, it’s a good time to explore. We found some interesting things related to Google Plus today! The following series of events happened while logged into my Google Account before I started my experimenting and...
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    Business Blogging Myths To Be Aware Of
    Pulling your hair out with your company blog? Or you have one and you don’t know why? Here are some myths to expel to leave you feeling less confused and to point you back in the right direction! Myth #1 – You need fresh content (All the...
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    Google My Business – The new tool to save you time
    Google My Business is a new tool setting out to help small to medium businesses connect easily with their customers online. It’s a simple tool whereby you can access all of your Google apps in one place. It runs like a one stop shop where you can...
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    SEO

    SMX Sydney 2014 (Search Engine Marketing Expo) – Malika Sharma Experience
    SMX Sydney is Australia’s best Search Engine Marketing conference, it’s been running for seven consecutive years and brings together a wide range of people from business owners, marketers, industry professionals and thought leaders from the...
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    SEO

    Search Engine Marketing Expo (SMX) Sydney 2014 – Cam Wilkes Experience
    SMX Sydney is Australia’s best Search Engine Marketing conference, it’s been running for seven consecutive years and attracts a wide range of people from marketers, business owners, industry professionals, SEO Gurus and thought leaders from...
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    News SEO

    What Does Successful Search Engine Optimisation Look Like In 2014?
    In the last few years we have seen Google change their Algorithm on numerous occasions, with these changes we see a more dynamic search functionality and many “tried and true” methods for Search Engine Optimisation no longer working for websites...
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    News SEO

    The Future of Successful SEO: Specialise Keywords!
    In the early stages of SEO, there was often a focus on one “big traffic keyword” that would drive impressions through high search frequency. It can surely work to rank well for a competitive keyword if SEO was properly implemented, but this...
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    Google’s New Approach To Not Provided Keywords
    If you are using Google AdWords, your data may include a keyword category called ‘Not Provided’, which consolidates all search queries not otherwise listed in the report. It is possible that the ‘Not Provided’ section contains a large share...
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    SEO

    Google SERP Make-Over: What Has Changed?
    First introduced as an ‘experiment’, Google quickly changed its entire search design over to the new format, both on desktop and mobile. According to Jon Wiley, lead designer at Google, the changes improve readability, provide an overall cleaner...
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    News SEO

    Website Changes & SEO: What You Need to Know!
    One of our clients has recently rebuilt their website with a fancy new design and published it on the existing domain. Immediately, they experienced a drastic drop in site traffic. The graph below shows their site traffic for the relevant period: As...
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    Google Click-to-Call Extension Now in Australia
    As a website owner in Australia, you can soon activate free click-to-call features for Google Search. Why is this feature useful to my business? Because call tracking via Google drives greater response, more qualified leads, and more closed sales....
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    Making A Move!
    We are delighted to announce that, as of late March 2014, Pure SEO has relocated its Freemans Bay offices from Sale Street to Beaumont Street. The new office space lies elevated alongside Beaumont Street, across from Victoria Park, in what is now...
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    All Google’d Up!
    In late March, Team Pure was in for a special treat: We were invited to attend the Google Partners Masterclass at the Hilton in Auckland. The crowd featured professionals from fields as diverse as Digital Marketing, Web Design, Copywriting, Video...
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    Pure SEO: 2nd Fastest Growing Technology Company in Auckland
    With a growth rate of 508% in 2013, Auckland-based Pure SEO is one of the innovative, fast-growing technology companies currently leading the charge in NZ. Richard Conway – CEO & Founder of Pure SEO – started the company with a bright idea...
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